Communications Officer

Job Title:                    Communications Officer

Location:                    The Cellar Trust, The Old School, Farfield Road, Shipley, BD18 4QP

Responsible to:         Head of Fundraising and Development

Hours of work:          30 hours per week

Salary:                        £20,130 - £22,658 pro-rata (depending on experience)

Holiday allowance:   25 days per year plus bank holidays, pro-rata

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Working with us

There aren't many people who can say that their job changes and saves lives? At The Cellar Trust we can. We are a small but growing local mental health charity based in Shipley and have been supporting people from Bradford, Airedale, Wharfedale and Craven for over 30 years. We deliver lots of brilliant services, to give people a helping hand with their mental health, but whatever your role is within the organisation you will have the chance to make your mark, and see the impact of the work you are doing.

We already do great work (even if we do say so ourselves) but we always want to be better and that means that we constantly innovate and improve. We also have lots of exciting plans for the future so that we can deliver even better services, and reach more of the people who need us. 

We want The Cellar Trust to be a great place to work which means that we understand the importance of work-life balance. 90% of our Cellar Trust team work part-time and most of our team also have flexible working arrangements, so whatever the role is, we are open to chatting about working patterns. We also want our team to flourish - so we are committed to you as an individual and helping you to learn, develop and grow along your career path. 

We are looking for people who driven by values, passionate about mental health and want to use their skills and experience to help us to deliver exciting change.

About this role

As we continue to develop, we also want to create new and improved ways of sharing our story - to engage our diverse group of stakeholders in the great work we are doing, to make sure people know how to access our support, to continue to build our profile, and to increase income.

This role is a fantastic opportunity for someone full of ideas, passion and a willingness to work hard, to help us shape our future and tell our story. We are looking for someone with experience of working in a marketing/communications role. You will need to be creative, highly motivated and proactive, well organised and confident working as part of a team, and independently, in a fast-paced environment. A positive attitude with a flexible approach and excellent verbal and copy writing skills are essential.

Our values

Our values are at the heart of everything we do so we are looking for people who can live these through their work:

Diversity

·         We are all different but equal

·         We value and respect each other

·         We will not tolerate discrimination or stigmatisation

Hope

·         We believe in individuals

·         We don’t give up

·         We believe in brighter futures for all

Continuous improvement

·         We build on strengths

·         We believe things can always be better

·         We promote independence

Dedication

·         We are relentless in our quest

·         We are passionate about our work

·         We go the extra mile

Partnership

·         We believe in great team work

·         We believe in partnership and integration

·         We are excellent partners

What can we offer to you?

We think there are six big things which makes The Cellar Trust a great employer:

• We change and save lives. How many people can say that the work they do every day has this sort of impact? Whatever your role here you will see the direct contribution to what we do and the difference that that makes.
• We are flexible. We know life that work/life balance is essential so there are opportunities for flexible working hours.
• We are a lovely team…. even if we do say so ourselves. Have a look at our website for more on what our colleagues say about working here.
• We invest in your success. We are passionate about individuals and teams flourishing so we invest in ongoing personal and professional development, and look for opportunities for people to embrace their skills and passions.
• We’re innovators. We believe in continuous improvement and are always looking for ways to be at the cutting edge of delivery – and everyone in our organisation has an opportunity to input into and drive that innovation.
• We work in partnership. When you work for The Cellar Trust you are part of our team, but we have strong partnerships with lots of other organisations from the NHS and local authority to other charities and businesses. That means that you will have a chance to get a broad range of experience.

For more information about our organisation and the work we do please visit:

www.thecellartrust.org

@TheCellarTrust

https://www.facebook.com/TheCellarTrust

Please send your completed application form to polly.mellor@thecellartrust.org

Key responsibilities:

1      To develop and implement a communications strategy which complements our wider strategy.

2      To manage our activities across all communications channels including PR, supporter engagement and stewardship, digital, social media, campaigns and publications.

3      To work to increase our profile – locally, regionally and nationally including the development

4      To produce high quality communications materials, briefing and liaising with external suppliers as required.

5      To act as guardian for The Cellar Trust branding – ensuring it is applied consistently.

6      To provide advice, training and tools for staff, to improve our communications as an organisation.

7      To work closely with colleagues to ensure that the client voice is at the heart of all our communications materials.

8      To write high quality and engaging copy in line with The Cellar Trust tone of voice, tailored to a range of stakeholders.

9      To work with the Head of Fundraising and Development to develop and deliver innovative and impactful communications materials and campaigns, aimed at:

-       Increasing supporter numbers and income from individual giving

-       Building corporate supporters

-       Building on our community fundraising

-       Supporting individuals and organisational supporters to fundraise

10   To lead on the development and implementation of communications strategies and promotional materials to increase engagement with, and maximise revenue from, our social enterprises.

11   To develop and cultivate relationships with the local media, including producing media releases and identifying opportunities to enhance our media presence.

12   To lead on generating content for our website and keeping all content relevant and up to date.

13   Work with staff and external agencies as required to continually improve the website’s functionality and maximise its potential and performance.

14   Work with our digital partners and colleagues to develop our digital offer for clients.

15   To manage all social media channels – creating, sourcing and sharing engaging content.

16   To support internal communications.

17   To work with the HR Officer to ensure a strong employer brand.

18   To keep up to date on best practice, particularly with regards to changes in communications innovation, legislation and codes of practice.

19   To analyse and report on all aspects of communications to allow for informed decision making and a targeted approach to marketing and communications activity.

20   To act as an ambassador for The Cellar Trust, including attending external events as required.

21   To work occasional unsociable hours (evenings and weekends) as required to run events etc.

22   To undertake other tasks appropriate to the grade as decided your Line Manager.

Person specification

All aspects of the person specification will be assessed through the application form with additional questions at interview stage. Therefore please ensure that all of the criteria is addressed in your personal statement with examples/evidence for each aspect of the role. The successful candidate will be required to undertake a Disclosure and Barring Service Check.